MCPC`03
 
MCPC '03 Business Seminar, October 8, 2003

 

The business seminar presents as part of the MCPC'03 selected case studies of
leading companies in the field of mass customization & personalization and enabling technologies.

 

The business seminar is included in the MCPC'03 conference fee - no extra registration required
technische Universitaet Muenchen Technische Universitaet Muenchen, Munich, Germany - www.mcpc2003.com Hong Kong University of Science and  Technology
8:00 Registration and Morning Coffee / 9:00 Open Plenary Session As the business seminar is part of the MCPC 2003 conference streams, participants are free to choose
between the seminar’s sessions and parallel technical and in-depth topical presentations including, among
others:
Lands‘ End Custom: Changing the Way People Shop for Apparel Personalized User Experiences and CustomerLoyalty - Best Practices
Bill Bass,
Vive President and General Manager, Sears Customer Direct and Senior VicePresident E-Commerce, Lends' End, USA
Jach Aaronson,
CEO of New York dases Aaaronson Group, USA
MC Paradigm Shift
Enabling Mass Customization through LaserSintering: From R&D to Manufacturing
Volker Junior,
Product Management, EOS GmbH, Germany
Mass Customization at Dell
Roland Massenent *
Directeur du Developpement, Dell Corp., France
* inquired
Sandvik "Tailor Made": Process Control in a Globally Linked MC Production
Ulf Henseler
Sandvik Coromant, Germany/Sweden
Effectively Satisfying Individual Cus-tomer Needs - a Front-End Perspective
Roland Hoelscher
Executive Director, Arcplan Information Services AG, Germany / USA
Mass Customization as a pardigm shift
Yvonne Heinen
Marketing and Communications Manager Europe, Gerber Technology,
Germany
Mass Customization at LEGO
Mark W. Hansen
LEGO, Virtual, Billund, Denmark
Prof. Poul K. Hansen
Department of Production, Aalborg University, Denmark
MC in the Fashion Industry
The Virtual Model as a Dual Configurator:
Creating an identity and creating a custom product
Louise Guay, Ph.D,
Founder & CEO, My Virtual Model, Inc., Montreal, Canada
3D Bodyscanner Technology - Made to Measure Solutions
Jean-Louis Heyd
Strategic Project Director Large Accounts Brands & Retails, Lectra World Headquarters, France
Bodyscanning in Retail Stores Break the Cost Barrier with Innovative Business and Payment Models

Dr.-Ing. Andreas Seidl,
Managing Director, Humans Solutions GmbH, Kaiserslautern, Germany

Mass Customization Techniques for Mass Production Apparel Business

Michael Yee
Managing Director of Esquel Enterprises Ltd, Hong Kong

Retail Challanges and Opportunities by Business Services for Mass Customization

Bas Possen,
Founder & CEO, Possen.com, Amsterdam, Netherlands
Shirtsdotnet.com: Collaborative Plattform for e-Custom Fit Apparel
Michael Byvoet
Founder and CEO of Bivolino.com and shirtsdotnet.com, Belgium
The Myth Behind the Realities of MC
Michael T. Fralix, Ph.D.
President, [TC]2 - Textile/Clothing Technology Corporation, Cary, NC, USA
TAPOS: an approach for deriving targets in mass customization,
Wolf-Dieter Burkert, Siemens Supply Chain Consulting (SCC), Germany
Profitable and managable product variation: engineer-to-order concept for discreet manufacturers.
Michael Nahidi, Director Product First Consulting, Dr. Rupert Deger, Vice President Strategic Accounts Central Europe, PTC - Parametric Technology, Germany / USA
 
 
Overcoming the design vs. fit paradox of
women’s shoes,
Claudia Kieserling, CEO & Founder, Selve AG, Germany
40 inventive mass customization strategies
Darrell Mann, Director, CREAX, UK
  Left foot company: the rearranged business model
Risto Pentikäinen, Manager Licensing, Left Foot Company, Finnland
Branding in times of mass customization: “The choice is yours!”
Gabriela Rieck, marcie brand & image consulting, Germany
 
 
Mass customization for ski boots based on affordable 3D body scanning
Dirk Rutschmann, CEO, corpus.e AG, Germany
 
Flexible production and supply chain systems: generating value through effective customization
Vinzenz Schwegmann, Gernot Strube et al.,McKinsey & Company, Inc., Germany
 
A case study of MC manufacturing in health care,
Charlie Wen, CTO, Align Technology, USA
 
… and select from more than 70 other presentations on all aspects of mass customization & personalization !
 
17:30 Executive Panel
18:00 Plenary closing session